Briana Lang
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Elevate your brand to cult status.

 
 

Strategic and creative services to help you tell your story, turn your customers into evangelists, and stand out in a crowded marketplace.

 

Build a foundation

A solid brand strategy positions your business for growth and is essential to telling a consistent story throughout the customer experience. My strategy workshops clarify your purpose and personality to create a powerful, authentic experience for your customers, collaborators, and team.

Make an impression

To capture eyes and ears in a world of information overload, you need a visual identity and voice that are original and modern without leaning on trend or cliché. My talented team will set you up with original creative solutions that make your brand shine.

Grow your tribe

Say goodbye to salesy, feature-driven copy. By getting to know your ideal customer and what makes them tick, I’ll help you introduce your brand to a tribe of believers with messaging that connects at an emotional level and locks in their loyalty.

 
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Services

 
 
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BRAND AUDIT

Does your brand accurately and consistently communicate who you are and what you stand for? Do you even need a rebrand right now? Are you missing a key touchpoint? This 8-Point Brand Audit is your opportunity to get a professional evaluation of your brand with actionable feedback on which aspects of your brand are working and where there’s room for improvement. 

 
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BRAND STRATEGY BLUEPRINT

A great brand starts with a solid strategic foundation. In this signature, comprehensive service, my collaborative approach ensures your leadership team will align on the vision, mission, values, personality, and messaging that will inform everything you do. You’ll walk away with a beautifully designed brand blueprint to guide every expression of your brand, from company policies to visual identity and marketing.

 
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BRAND IDENTITY

Logos don’t exist in a vacuum. Get a jump start on building your brand’s ecosystem with an identity package that includes moodboards, logo, custom color palette, and typographic suite. It all starts with express versions of my values and personality workshops to lay the groundwork for your brand’s visual expression. Customize your identity package with collateral add-ons like business cards or signage. Ask about discounts for customers who have purchased my Brand Strategy Blueprint.

 

“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

— Maya Angelou

 
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Hello, it's me

Hi, I'm Briana! As an expert in brand development and design with nearly 15 years of experience, I've developed unique brand positioning, visual identities, and award-winning visual design for Fortune 500 companies, startups, and nonprofits.

I cut my teeth in some of the biggest New York advertising agencies before going back to school for my Master's in Design Management from Savannah College of Art and Design.

While I'll always be a Floridian at heart, mostly recently I'm soaking up the sunshine on the left coast. Here I continue to indulge in my hobbies: art, interior design, and incurable wanderlust.

 

 

Work with me

No matter where you are in the life of your business, I can help you with a ground up strategic foundation or a refresh to take your business to the next level. Let's do this!

 
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